The 'Organic' Game Is On | Fox Business

"According to the latest OTA survey on the organic industry, sales in the United States broke through another record in 2014, totaling $39.1 billion, up 11.3 percent from the previous year. And, sales of organic non-food sales posted a 14 percent jump—the biggest annual increase in six years....It’s no secret that millennials are the driving force behind this trend. In a Goldman Sachs report called “Millenial Moms,” found a continued rise in organic brands like Annie’s, Amy’s Kitchen, Stonyfield Farm, and Earth’s Best to name a few."