A Taste of Generation Yum Available for Pre-Sale!

A Taste of Generation Yum: How a Generation's Love for Organic Fare, Celebrity Chefs and Microbrews Will Make or Break the Future of Food is available for Pre-Order at several online retailers:

The day has finally arrived! The book I've been working on since 2012 is available for presale at a number of online retailers. Please read, tweet, post and share! Could not be more thrilled to have this work published and available. Cannot wait to see the reactions, thoughts and conversations it spurs.

Interested in talking to me about A Taste of Generation Yum? Reach out through my contact page!

Description: There are roughly 80 million Millennials in America. According to research by BBDO, half of them identify as “foodies.” They buy organic groceries, fawn over Chemex coffee, Instagram images of pork belly and spend their recession-dented incomes on high-end meals out. Young adults with degrees from prestigious universities apply their learnings to harvests instead of hedge funds. Never before has a young generation paid this much attention to food. Starting back in 2012, Millennial, Eve Turow set out on a journey to understand why.
 
Through interviews with a variety of Millennials as well as food luminaries—including Anthony Bourdain, Michael Pollan, Mark Bittman, Marion Nestle and more—Turow investigates the underlying drive for the Millennial obsession with food, and later looks at the role of Millennials in the future of food policy in America.