Author, Thought-Leader, Public Speaker


I'm not here to tell you what the trends are. I'll tell you why the trend exists.


Technology has changed the human experience, and thus, our wants and needs. These changes are most evident within the Millennial Generation (1980-1996) and Generation Z (1996-2010).

“Foodie” culture, boutique gyms, meditation, the wellness economy, sharing economy and more are small symptoms of wider sociological changes. It is essential that anyone providing a product or service to others understand these motivations.

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